Survey Reveals the Best Perceived Insurance Brands
A survey done by YouGov BrandIndex reveals which insurance companies are perceived as being the best ones by American consumers. This study was done in the first part of 2011. Respondents were asked to answer the same question about each brand of insurance, which lead to a Buzz score. YouGov BrandIndex interviews around 5,000 people, who are age 18 or older, each week. The respondents are a representative sample drawn from the population of the United States. YouGov does over 1.2 million interviews every year. This time, respondents were asked to answer one question about each of the different insurance … Continue reading