Creating a Dream Board

One of the things I have been working on, in order to encourage and inspire me in my home business is what I call a “Dream Board.” Although my work is with freelance writing, I think any work you do would benefit from a “Dream Board.” You just need to tweak it to suit your type of home business. I am using a tri-fold display board, the kind you often see in science fairs at schools. But you can create a “Dream Board” using almost anything. A bulletin board, journal or your wall is just some ideas. The first thing … Continue reading

Business Marketing 101: Using Social Media to Boost Your Business

With technology booming at breakneck speeds, you have a lot of opportunity for marketing your business. Social networking is just one of those ways. Facebook provides a way for you to connect with others. I use my personal Facebook page to connect not only with friends and family members but other writers. It has proven to be a great resource. But I also use Facebook for one of the places I write for, promoting it. It’s a great way to showcase my articles and connect to those who subscribe. You can easily use Facebook to create a fan page or … Continue reading

Business Marketing 101: Benefits of a Business Card

Continuing on with the Business Marketing 101 series, we are going to be looking at the benefits of a business card. My personal favorite resource for this is Vistaprint. They make it easy and very affordable. In fact, many times you can get business cards for free and just pay for shipping. But they also offer other great deals. Creating a business card is beneficial for a number of reasons. Although social networking and other forms of technology can help market your business, you can’t dismiss the good old fashioned business card. You never know who you will run across … Continue reading

Business Marketing 101: Creating a Website

In this business marketing 101 series, I have talked so far about the importance of a resume and a portfolio. In this blog I am going to be talking about the need for a website. Virtually every home business should have a website. A website is a great way to market your business. The first reason is that you can potentially reach millions of people. Of course, you might not have that kind of goal in mind but the point is that you can reach many more people through this means than you can in any other way. Another reason … Continue reading

Business Marketing 101: Creating a Portfolio

In this blog we are going to be looking at the benefits to creating a portfolio. Depending on the nature of your home business, this could be a great way to market your work. I remember when I used to serve on the interview committee at my children’s school. I enjoyed being part of the process and was always impressed with teachers who brought in a portfolio of their work. You can talk about your work and what you do but showcasing it through a portfolio takes it another step. There is a lot of creativity that can go into … Continue reading