Creating a Dream Board

One of the things I have been working on, in order to encourage and inspire me in my home business is what I call a “Dream Board.” Although my work is with freelance writing, I think any work you do would benefit from a “Dream Board.” You just need to tweak it to suit your type of home business. I am using a tri-fold display board, the kind you often see in science fairs at schools. But you can create a “Dream Board” using almost anything. A bulletin board, journal or your wall is just some ideas. The first thing … Continue reading

Business Marketing 101: Using Social Media to Boost Your Business

With technology booming at breakneck speeds, you have a lot of opportunity for marketing your business. Social networking is just one of those ways. Facebook provides a way for you to connect with others. I use my personal Facebook page to connect not only with friends and family members but other writers. It has proven to be a great resource. But I also use Facebook for one of the places I write for, promoting it. It’s a great way to showcase my articles and connect to those who subscribe. You can easily use Facebook to create a fan page or … Continue reading

Business Marketing 101: Benefits of a Business Card

Continuing on with the Business Marketing 101 series, we are going to be looking at the benefits of a business card. My personal favorite resource for this is Vistaprint. They make it easy and very affordable. In fact, many times you can get business cards for free and just pay for shipping. But they also offer other great deals. Creating a business card is beneficial for a number of reasons. Although social networking and other forms of technology can help market your business, you can’t dismiss the good old fashioned business card. You never know who you will run across … Continue reading

Business Marketing 101: Creating a Website

In this business marketing 101 series, I have talked so far about the importance of a resume and a portfolio. In this blog I am going to be talking about the need for a website. Virtually every home business should have a website. A website is a great way to market your business. The first reason is that you can potentially reach millions of people. Of course, you might not have that kind of goal in mind but the point is that you can reach many more people through this means than you can in any other way. Another reason … Continue reading

Check Your Email!

We all dream of building up a larger clientele and watching our business expand. Expansion is the only way to increase your income—if you keep doing what you’re doing, you’ll always have what you’ve got right now. We hand out business cards, we invite potential clients to visit our offices, we reward referrals—we do what we can to spread the word about our goods or services. But if we aren’t consistently checking our emails, we are shooting ourselves in the foot. I have a hard time keeping my jaw from falling to the floor when I hear someone say that … Continue reading