Search Results for: blog doing radio interviews

Using Radio to Promote Your Home Business

It may seem like with the advent of the internet, more “traditional” forms of advertising and promotions like radio and television have fallen out of favor. This couldn’t be farther from the truth. It can still be well worth your advertising dollar to use television and/or radio to promote your business. As a small, home business owner, radio may be an option that fits into your budget better than the more expensive television advertising. The first thing to ask yourself is whether radio will help you reach your target market. If you are marketing to a very young market (18-25 … Continue reading →

Doing Radio Interviews

I have written before about working with the press and using press releases to promote our home businesses, but I was working with a client recently to prepare the company for doing a couple radio interviews and I thought this might be a good topic for us to talk about here. It does not always have to be print and newspaper press that you generate for your business, the radio can be a great way to promote your home business. When you send press releases to radio programs and stations, you can let them know that you are available for … Continue reading →

Genealogy Podcast Roundup – Week of March 26, 2012

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Every week, the Genealogy Podcast Roundup is where to look in order to find brand new episodes of podcasts that talk about interesting aspects of genealogy. This is where to find out which of your favorite podcasts have a new episode up, and to find podcasts that randomly discussed something related to genealogy. Genealogy Gems released a new episode on March 26, 2012. This is episode number 129, and it is titled “Running Away to Home with author Jennifer Wilson”. The Genealogy Gems Book Club features the book “Running Away to Home” by Jennifer Wilson. She went on a genealogical … Continue reading →

Special Needs Podcast Roundup – Week of October 4, 2011

Be sure to check out the weekly Special Needs Podcast Roundup each and every week to stay up to date with the latest episodes of podcasts that discuss issues that are relevant to parents of kids who have special needs. You can find new episodes of your favorite podcasts, as well as some that may be brand new to you. The Coffee Klatch has an episode that was released on October 2, 2011. This episode is called “Dr. Art Bonde – Is it ADHD/Dyslexia or a vision problem”. Dr. Bonde is has been an optomitrist for over 40 years. The … Continue reading →

Special Needs Podcast Roundup – Week of June 29, 2011

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Podcasts can be excellent resources for parents of children who have special needs. You can listen to an episode that is focused on the special need that your child has. You can learn about things in the news relevant to children who have special needs. Sometimes, you can listen in as another parent describes his or her experiences raising a special needs child. But first, you have to find the podcasts. Here are a few good ones to check out this week. Beyond the Box has part two of their discussion about a news story that they started in the … Continue reading →

Free Genealogy Resources from iTunes

Do you know what a podcast is? It can be described as something like a radio show that someone does at home, with their own recording equipment. After recording, editing, and adding extra sounds and music, a person puts their podcast online, for people to listen to. A podcast can be about any subject at all. Many podcasts are educational. One nice thing about podcasts is that you can download and listen to them for absolutely free. One quick way to find podcasts is to look at the iTunes store. From here, you can do a search to find podcasts … Continue reading →

Author Interview—Jean Hackensmith on Virtual Book Tours

I recently blogged about virtual book tours, the new way of book promotion through the Internet. As a follow-up to that blog, I had the opportunity to speak with author Jean Hackensmith about her experiences with virtual touring and her writing life. Jean, you’re currently on a virtual book tour to promote your new book, “Checkmate.” Is this your first tour? No. I also did a Virtual Book Tour last December for the final installment in The “Passage” Saga, titled “The Ultimate Passage.” The tour was a huge success and, I’m happy to say, has generated many new sales, not … Continue reading →

The Power of the Press Release: How to Unleash It in Six Easy Steps

Once you understand the potential of a press release, it helps to know the best way to unleash its power. I like to use the following six steps. Step 1: Pinpoint Your News Item If you can’t do this, don’t bother proceeding to any other steps. You MUST have a news item to center your press release around. Period. Take mine for example. Last week I had two new writing credentials to promote: Casting On, Binding Off, my latest Amazon Shorts release and the Bylines 2008 calendar I’m part of. Most authors make the mistake of thinking a new release … Continue reading →

The Power of the Press Release: Understanding Its Potential

Press releases are perhaps the most valuable tool for garnering “free” press and publicity any business can employ. I put free in quotes because nothing is ever truly free, is it? You do have to invest time in writing and distributing press releases. (This is assuming you’re doing it yourself. If you hire out, well, then it’s definitely not free.) But that’s the beauty of press releases. They allow you to save money on marketing while potentially netting huge results because you can do it yourself. “Sounds nice, but they wouldn’t work for me.” I used to think that too. … Continue reading →

Where Were You When The World Stopped Turning?

Today marks the five year anniversary of a tragic event or series of events, that changed our history books forever. As scrapbookers, most of us commemorated the events of the day by doing a scrapbook layout. In fact, I created mine during a scrapbook challenge on a message board that I belong to. It was five years ago that I created that layout, and it was simply nothing more than a “this day in history” type of page. I didn’t do much journaling besides to explain the events and what unfolded throughout the day. I included a time line and … Continue reading →