Search Results for: blog launching a new product or service

Finding Newcomers

Newcomers—those who have just moved into a neighborhood or town, or those who have just joined an organization or group—can be a great opportunity for a small home business. Finding and attracting those newcomers as prospective customers and clients can be a bit of a challenge, however. So, how DO you tap into the newcomer market for your home business? In order to find the newcomers, you need to get yourself in the places where newcomers frequent or where others know about these new arrivals. That could mean your chamber of commerce, neighborhood association, church, neighborhood schools, etc. People with … Continue reading →

Offer Something New or Different

Are you trying to figure out how to get your home business off the ground, or how to set your business apart from the pack? Exemplary service is one way to create some notoriety, but if your business has gotten into a rut, you may be able to energize things by offering something new or different. This can be a product, a perk, or a service—but doing something that no one else is doing can be a great way to give your home business a big boost! Now, as much as I would like to be able to list off … Continue reading →

Launching A New Product or Service

So, your business is humming along nicely and you have established a good client or customer base and you are feeling confident in the products or services you offer—so confident, in fact, that you are ready to try something new and introduce an entirely new product or line or service as part of your home business. Well, there is a big leap between “wanting” to do something and actually getting to the successful launching—so how do you get from wanting to doing? It really all comes down to planning. The more organized and detailed your plan for launching something new … Continue reading →

The Economy and Airfare

The good news is that the economy is recovering after free falling into a recession. The bad news is that airlines are now jacking up their prices due to the economic recovery. So what does that mean for leisure travelers? Expect to dig deep for domestic flights this fall and winter. Or, in simpler terms, your Thanksgiving or Christmas flights home are going to cost you a ton. According to new reports, fares for domestic flights are 16 percent to 20 percent higher than they were a year ago, and the numbers are expected to rise as the busy holiday … Continue reading →

Author Interview — Karin Abarbanel

Today we are joined by author Karin Abarbanel, who has just released a wonderful new how-to book. Karin, thank you for joining us. Your new book, “Birthing the Elephant,” is targeted to women who want to start their own businesses. I’m curious why you wrote a book specifically geared to women. What are the hurdles a woman will face as opposed to a man who wants to start his own business? Great question! Actually, some of the very positive reviews we’ve received for Birthing the Elephant are from men launchers who are finding it very helpful. I think this underscores … Continue reading →

In Memoriam – Part 4

More celebrities and notables who died in 2007: Joey Bishop – October 17 The last surviving member of the Rat Pack, Bishop died at age of 89. Porter Wagoner – October 28 The country singer, known for launching the career of Dolly Parton, died of lung cancer at age 80. Robert Goulet – October 30 Well known for playing Lancelot in the Broadway production of “Camerlot,” Goulet was waiting for a lung transplant when he died of pulmonary fibrosis at the age of 73. Col. Paul Tibbets – November 1 Tibbets was the pilot of the Enola Gay, which dropped … Continue reading →

Running a Pet Care Business: Chatting with Marlene Richardson, Former Pet Care Professional

Marlene Richardson with her pooch Zeus. Photo provided by Ms. Richardson and used with her permission. Meet Marlene “Marly” Richardson, a neighbor of mine. We met because we both walk our dogs. One day we got to talking about our pets (she has four others in addition to Zeus: Tipsy, a free-roaming house rabbit; Pip the guinea pig; and two doves, Cisco and Cecilia) and our love for animals. Somehow my being a Pets Blogger came up and she mentioned how she’d been a pet sitter. I thought, “How interesting. That’d make a neat blog.” So I asked if she’d … Continue reading →

Emmy Mania—Will You Be Watching?

In just a few hours hundreds of Hollywood’s elite will be strutting down the red carpet hoping they will end their evening clutching television’s highest honor—-the Emmy Award. Only this year, the red carpet is being tinged with a hint of “green.” As in eco-green. Yes, the entertainment industry is contributing to the global cause by launching a “Green with Emmy” campaign. (Clever.) Not only will the show’s Shrine Auditorium location be powered by renewable energy for the month of September (a combination of solar energy, wind energy and hydropower), but stars will also be gathering under a solar panel … Continue reading →