Tips for Working With Conference Planners

I thought I might share a few words of wisdom (or tips and tricks) for those of you who attend conferences and trade shows–from the other side. Having been on the other side of organizing vendor events and conferences, I thought it might be helpful to let you know what you can do as a vendor or participant to create a great working relationship with a conference planner, and make the most of the event to grow your business… If I could give no other advice to those of you who attend conferences and events as vendors, it would be … Continue reading

Fairs, Events and Expos, Oh My!

In my previous post, “Don’t just sit there…stand there. A simple tip for events & expos” I discussed one of the biggest mistakes I made while promoting my home-based direct selling business at fairs and expos. I would like to use this opportunity to tell you about my second biggest mistake (with hopes that you will learn from it, of course). When I was struggling with getting party bookings at vendor events, one of my direct sales managers suggested that I gather information about potential customers, prospects and hostesses by using a give-away. In a nutshell, I created drawing slips … Continue reading

Keep in Contact with People who Might Help Your Business

It can be easy to get swallowed up within the daily operations of our home businesses. Once we decide to go solo and start our businesses, it can seem as though our world has gotten smaller—at least in the beginning stages. It is so important, however, to keep in contact with those people whom we meet or people from our old life. After all, they may be able to help us as we build our businesses. I am NOT advocating using people or keeping people in your roll-o-dex just in case you might need them for your home business operations; … Continue reading

How Do You Get People To Visit Your Trade Show Booth?

Many of us who run our own small and/or home-based businesses utilize conferences and trade shows as a way of marketing our products. If you are new to the booth business, you may be wondering not only how you create a visually appealing booth, but how do you actually get people to come over and visit you? It isn’t necessarily the same thing… Here is what I learned in doing events and working with exhibitors—people want to touch things. I know it seems incredibly simple, but the more things you have that invite people to pick them up, touch them, … Continue reading

Cutting Edge Camcorders

Is there anyone who doesn’t have a camcorder these days? Take a trip to Hawaii or a local high school football game and you’d probably answer no. But, I have news for you. A recent study found that camcorder sales are down 6% from last year. Hard to believe, isn’t it? With the amount of videos being shared on the Internet nowadays one would believe that the camcorder is at the height of popularity. But, apparently a relatively small percentage of videographers (especially the ones who upload video on YouTube) use traditional camcorders. Instead, studies found they use more PC-friendly … Continue reading

Do You Work on the Weekends? A Simple Tip for Finding Home-Business Balance

Did you enjoy your three day weekend? If you are a work-at-home parent, you probably didn’t even realize today was a holiday, did you? I used to work for our state government. I used to love my “Friday Bonus Day” when I would show up to work on Friday and find out from my coworkers that a three-day weekend was coming up. Sadly, we had so many vacation days that I had a hard time remembering what we were supposed to be celebrating sometimes. I didn’t realize that today was President’s Day until the mail lady failed to show up. … Continue reading

Put a fork in me….

I’m done. I threw in the towel. Elvis left the building and the fat lady has sung. I quit. I never thought I would utter those words (or type them for that matter). While I am not proud of being a quitter…it just feels right this time. Allow me to rewind a few months. I used to be a direct sales Director with a large downline team. Each month my paycheck and my business continued to grow. Much like Andre Agassiz and Michael Jordan, I quit in my prime – only I left for a very different reason. It was … Continue reading